Why Business Cards Still Matter in the Beauty Industry
(And Where to Get Gorgeous Ones)
In the fast-moving world of beauty, first impressions matter—and not just the ones you create with your work. A well-designed business card is still one of the easiest ways to leave a lasting impression with your clients. Whether you’re a lash tech, waxer, esthetician, nail tech, or hairstylist, having a business card shows that you’re professional, organized, and ready to grow.
Why Business Cards Still Matter
You might be thinking—aren’t business cards a thing of the past? Not in our industry. Here’s why they’re still relevant:
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Not everyone follows you online. A quick card is perfect for someone who prefers offline communication or wants a physical reminder of your info.
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They’re easy to hand out. Leave them in local businesses, pop them in retail bags, or give them to your clients to pass on.
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They build your brand. A beautiful card with your logo, colors, and vibe speaks volumes before a word is even said.
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They show you’re serious. Even the smallest solo business looks more polished with branded cards.
💡 Business cards are one of the best marketing return-on-investment tools out there.
Start with a pack of 500—you’ll be surprised how quickly they go when you’re in hustle mode.
Pro Tips for Getting the Most Out of Your Cards
Here are a few simple but effective strategies to make your cards work harder for you:
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Always keep a stack in your purse, car, or treatment room.
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Compliment someone on their nails or hair, then hand them your card and say you’d love to help them out if they ever need a new waxer, esthetician, or stylist.
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In professional settings, ask for their business card first—it opens the door to hand over yours naturally.
Stand Out with Custom Designs from Etsy
If your business cards are going to represent your brand, they should feel like you. That’s where Etsy comes in. It’s full of talented graphic designers who specialize in beauty industry branding.
You can find:
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Fully customizable business card templates
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Coordinated branding bundles (logo, cards, thank-you cards, price lists)
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Affordable options that look high-end
If you don’t have a logo yet—don’t worry. Many Etsy sellers offer custom logo design as part of a bundle, so you can get your branding and cards done all in one place.
Not sure where to put your business cards?
Leave 2 or 3 of your new affordable business cards in each of these locations:
- Gym
- School teachers lounge
- Apartment building mailboxes
- All houses or businesses with a 20-block radius
- Street festivals
- Marathon race packages
- In your Avon Ladies catalogues (or like mlm rep)
- Church
- Hotel racks
- Local restaurants
- Doctors/Dentists offices
- Seniors complexes
- Dance studio
- Nightclub bathrooms
- Every store at the mall
- Vehicle maintenance shops
- Local businesses that will put them in their shopping bags
- University or college
- Bridal stores
- Children’s activity centers
- On the table, when you leave a restaurant or coffee shop
- Under cars windshields
- Local real estate offices
- Places that have bulletin boards to put service
cards on
- Church
- Library
- Grocery store
- Daycare center
- Dog park
- City notice boards at local parks
- Community Center
- Hospital cafeteria
- Drugstore
- Suppliers
- Restaurant
- Banks
- Gyms
- Doctors offices
Final Thoughts
A business card might be small, but it can have a big impact. It shows you’re ready to connect, grow, and market yourself like a pro. If you’re ready to upgrade your look, browse Etsy for a design that fits your brand—and don’t forget to grab a matching logo while you’re at it!